Your story starts here.

Get clear on your message.
Communicate with confidence.
Connect with your dream customers.

“So… what do you do exactly?”

Do you have a mini panic attack whenever you hear this question?

You’re not alone, friend.

Imagine if you knew exactly what to say in a way that was strategic and soulful.

If you had the exact script to communicate what you do to attract the right people to your business.


That’s where I come in.

I’ll help you attract your dream customers by leveraging the power of your authentic story.

If you’re ready to find your voice and craft a stand-out message they’ll remember —  you’ve come to the right place.


I’m Kay Fabella, the Story Finder.

I partner with soulful business owners like you to create a brand story to attract your dream customers.

I’ve worked with solopreneurs to Fortune 500 companies in English and Spanish.

No matter what industry you’re in, the success of your business depends on what you say and how you say it.

I help you craft a message that reflects who you are to resonate with the people you’re meant to serve.

Let’s work together to write
the next chapter in your story.

Story School

Are you struggling to stand out in a sea of sameness?

Before you write your next landing page or launch your newest product, you need to know how to effectively tell your story.

Learn how to stand out, be remembered and grow your audience in my signature 6-week program.

Story Lab

Are you rebranding your business? Have you outgrown the people or the mission you started with?

Before you invest in the shiny new website — you need to have a strong message in place first.

Let’s partner together to help you pivot with purpose, and make your new story spread.

Your business has evolved.
Your story should, too.

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